iTV Proactivity: promotion of empathy through the introduction of proactive behaviour in intelligent assistants for iTV.
Academic & Research Project
The integration of intelligent assistants, devices within the television ecosystem, has been optimising the performance of more demanding tasks (such as content searches). However, despite the growing adoption of natural language interaction, these assistants, who are restricted to merely reactive behaviours, have a low human and empathic dimension with the users. However, in other application fields, there has been the integration of proactive behaviours, which can counteract these barriers and, consequently, improve the respective UX. It is precisely in this context of proactivity that this research project is designed to contribute to the advancement of intelligent assistants in the field of iTV.