TV2Mobile intends to take advantage of the proliferation of mobile devices and their increasing use in simultaneous with the visualization of television contents, to notify the user that can, through the application, enjoy discounts or participate in games of bets for example. Imagine the scenario where a supermarket chain has a specific promotion for a store near the user. Thus, alongside with the distribution of advertising (for example to a supermarket), the user will be notified (on television) that a promotion in that supermarket is available and that to benefit from it, in his mobile application should accept the coupon that has been sent to him.


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