SHORT DESCRIPTION
Traditional media marketing is changing. Far from the time when watching television was a passive experience, individuals now recur to a second screen device such as smartphones or tablets in order to interact with TV contents, look for additional information or even to search for and purchase products or services related with the program they’re watching.
The 2nd Vision project aims to contribute for the enrichment of the user’s experience by developing a solution able to provide, through a mobile application based on audio/video recognition, a set of interactive services related with real time and automatic TV services.
